Category: Online marketing

Advertising · Online marketing · Social Media

Bose New Commercial- “Get Closer”

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–Consumer Electronic- Headphone: Bose -Commercial: “Get Closer” https://www.youtube.com/watch?v=YjNt_8qeLD8 -Facebook: https://www.facebook.com/Bose/ -Twitter: https://twitter.com/Bose -Instagram: https://www.instagram.com/bose/ Bose uses this commercial to promote its new QuietComfort 35 Headphones, which has a great function of canceling the noise. In this commercial, a dancer performs alone on the startlingly empty streets of central London or in a London Underground carriage.… Continue reading Bose New Commercial- “Get Closer”

What is Digital Marketing and Why it matters
Digital Marketing · Online marketing

What is Digital Marketing and Why it matters

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What is digital marketing? As Lucy Alexander said, “digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.” There is no doubt that industries around the world are shifting ad spend… Continue reading What is Digital Marketing and Why it matters

‘Got no strings’ commercial from Beats by Dre
Advertising · celebrity marketing · Online marketing · Uncategorized

‘Got no strings’ commercial from Beats by Dre

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This commercial was done by Anomaly, a Los Angeles advertising agency and the ad was launched on Oct. 17th,2016, one month after Apple release its new Bluetooth headphone. With the topic ‘Got no strings,’ Beats uses this commercial to not only introduce its new wireless products but also inspire life without strings. The Commercial: Beats… Continue reading ‘Got no strings’ commercial from Beats by Dre

Advertising · Fashion marketing · Online marketing · Uncategorized

Amazon’s ‘deliver fashion’ commercial

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You may have seen Amazon’s latest commercial about its new service that they deliver fashion now. This commercial is named ‘Now Delivering Fashion.’ (http://www.youtube.com/watch?v=ZGtsC5U8Uis) This commercial is launched two months ago in the UK. In this commercial, you can see that all the delivery couriers are model dressed fashionable with the beautiful dress, the chic suit,… Continue reading Amazon’s ‘deliver fashion’ commercial

Advertising · Digital Marketing · Email Marketing · Online marketing · Social Media

24 awesome Black Friday marketing campaigns

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Black Friday is upcoming! Both of the merchants and consumers are prepared for this peak shopping time. As you know, Black Friday and Cyber Monday are two most revenue driving days for all business. In this promotion war, merchants always apply good online marketing campaigns to attract consumers. Online marketing is the most important issue… Continue reading 24 awesome Black Friday marketing campaigns

How much Instagram fashion bloggers get paid per post
Fashion marketing · Online marketing · Social Media

How much Instagram fashion bloggers get paid per post

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Nowadays, many brands use social media for online marketing to benefit their business. If you are interested in fashion, you must know some fashion bloggers like Chiara Ferragni, an Italian fashion blogger with 717 million followers on Instagram. They share photos with new items and tag the brands. You may think they are recording daily… Continue reading How much Instagram fashion bloggers get paid per post

Compare two creative commercials from Nike and Adidas
Advertising · Online marketing · Social Media

Compare two creative commercials from Nike and Adidas

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Nike and Adidas always the main competitor for each other and the commercials of them are always creative. The social medias of these two top sports brands have huge followings. I want to show two commercials from each of them and compare the strategies of them. By comparing these two great creative commercials, we can… Continue reading Compare two creative commercials from Nike and Adidas